Adult All Breed

ADVANCE™ Adult Medium Breed Chicken with Rice

ADVANCE™ Adult Medium Breed Chicken with Rice

Dry Dog Food
4.6 from 153 reviews
Gut Microbiome
Skin and Coat
Immunity Natural Defences

Keep your older friend healthy and happy with a diet that's tailored to them. Packed with nutrients, antioxidants and prebiotic fibres for adult maintenance feeding, they'll have better dental health, a balanced gut and a shiny coat.

Our Price: $40.95
Our Price: $40.95 Regular price RRP $48.00
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Our Price: $38.90
Our Price: $38.90 Regular price RRP $48.00
Ingredients + nutrient analysis
Shipping and Returns


ADVANCE™ products are scientifically formulated to help improve dog health. Made locally from our home in the Central Tablelands of NSW by leading dog nutritionists for over 20 years.


A unique knowledge of the needs of Australian dogs sees us sourcing and blending high quality ingredients to create a range of specifically tailored foods. Recommended by top breeders and professional dog groups.


Key Benefits


Helps reduce plaque and tartar


To maintain a healthy skin and coat with reduced coat scale


Helps support a dog's natural defences


A controlled mineral level and high digestibility promotes increased water turnover and a healthy urinary tract


High quality ingredients and a great tasting formulation- guaranteed to tempt even the fussiest eaters


Supports digestion and a healthy gut microbiome


Colours & flavours


Wheat, whole corn, soy & beef





Chicken Meal; Rice; Sorghum; Chicken Fat; Rice Flour; Dried Beet Pulp; Natural Flavour (Chicken); Turkey Meal; Vitamins and Minerals; Salt; Sunflower Oil; Inulin; Antioxidants: Amino Acids (incl. Methionine).


Nutritional information

Per 100 g

Per 1000 kcal

Protein, crude


64.0 g

Fat, crude

17 %

45.3 g


8.5 %

22.7 g


8.0 %

21.3 g

Vitamin E (min.)

50 IU

133 IU

Zinc (min.)

8.6 mg

23 mg

Linoleic Acid (min.)

1.2 g

3.2 g

Omega 3 (min.)

0.10 g

0.27 g

Omega 6 (min.)

1.2 g

3.2 g

Average Metabolisable Energy 375 kcals/100 g.



Rated 4.6 out of 5 stars
Based on 153 reviews
94%would recommend this product
153 reviews
  • Tiph S.
    Verified Buyer
    I recommend this product
    Rated 5 out of 5 stars
    1 month ago
    Amazing results

    We first bought this for our new puppy as was breeders choice but ended up switching our 11 year old dog to it for convenience. We thought our old boy was on his last legs very frail & unsteady. After switching food he got a new lease on life & has a spring in his step.

  • DONNA H.
    Verified Buyer
    I recommend this product
    Rated 5 out of 5 stars
    2 months ago

    Our dogs and others I have recommended are so happy with the change , actually they reported that their dogs left the other premium food and ate advance . The condition of our dogs and their stools is fantastic so happy we changed and must say prices are very good

  • Kelli H.
    Verified Buyer
    I recommend this product
    Rated 5 out of 5 stars
    3 months ago
    Results are seen

    movement and coat appearance has been amazing.

    even lost a little weight.

  • Terrence+and+Patricia K.
    Verified Buyer
    I recommend this product
    Rated 4 out of 5 stars
    1 year ago
    Medium Breed Chicken with Rice.

    We have no issues with the product but we have a REAL issue with your supply procedures. Our last delivery was charged to our Credit Card on 29/3 but the product was not received until 11/4 and we needed to purchase additional product from a local retailer, kinda defeats the purpose of a set order.

    We assume you will not respond to this Email as you haven’t bothered to respond previously.

  • Cheryl W.
    Verified Buyer
    I'm a Breeder
    Dog Size Medium 10-30kg
    Dog's Age 3-6 years
    Health Concern Weight Management
    Rated 3 out of 5 stars
    1 year ago

    My girls don’t seam to like the size of the kibble compared to the previous brand

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Shipping & Returns

How much does shipping cost?

Great news: it's free when you spend over $49. For orders below $49, the shipping fee will be $10.99.

How long does shipping take?

We ship all orders from our warehouse in Dandenong South, VIC. When your order has been dispatched from the warehouse and is on its way you will receive a tracking text from the courier to find an estimated arrival time for your order. If you have any concerns please Contact Us.

Where is my order?

When you place an order you will promptly receive a confirmation email from ADVANCE™. When your order is packed and ready to be sent, you will receive an email or text with your tracking number from our Courier Delivery Service that you can use to track your order on its journey to your doorstep.

Please ensure you check your junk email for these emails if you cant see them in your inbox.

Can I return an order?

If you find that you're unhappy with an item you've purchased from us, we have a hassle-free returns policy as well as a dedicated support team to make everything right for you. Simply contact us and we will contact you within 2 business days. Please note that no credits or refunds can be given without first speaking to a ADVANCE™ representative.

Please include your order number, detailed description and images with your return request.

Where can ADVANCE deliver my order?

We ship to residential homes all over Australia! That said, sometimes our couriers cannot offer door to door delivery for more remote areas - in this case, your goods will be left at the nearest local collection point for safekeeping until you're ready to pick them up, or you can opt to have us deliver your items without signature if you wont be home at estimated delivery time

We are also happy to deliver to your workplace: just make sure you include your business name to make sure your order arrives promptly.

We unfortunately do not ship to PO boxes.

Do you deliver outside of Australia?

We do not currently ship outside of Australia.

Are you able to deliver to PO boxes?

We unfortunately do not ship to PO boxes.

Where are ADVANCE Orders shipped from?

All orders are shipped from our warehouse in Dandenong South, VIC directly to you.

At what time of day will my order be delivered?

There is no standard time of the day that your order will be delivered. When you place an order, you can leave clear instructions on where the package should be left if you are not home, as we give our couriers "authority to leave".

Why is my delivery split in multiple boxes?

We may have split our products up into different packages depending on the type and size of the products. You may get multiple boxes in your order, and on the odd occasion these might arrive on different days depending on when they are dispatched.

Subscribe and unlock benefits


Not sure how often you’ll need pet food? That’s OK! You can always adjust the timings of your delivery in the subscription portal.


As a courtesy reminder, we’ll email you 3 days before each shipment. Don’t worry, we’ll only bill you when your order actually ships.

Easy order changes

Your order is fully flexible! That means you can add to it, skip it, delay it or cancel it at any time by logging into your account.

View full details

Frequently Bought Together

ADVANCE™ Adult Medium Breed Chicken with Rice


ADVANCE™ Adult All Breed Chicken Casserole


Only Once

Total : $500

Powerful ingredients for dog health

Fermentable Prebiotic Fibre

Fermentable Prebiotic Fibre provides 'food' for beneficial gut bacteria. This helps support digestion and a healthy gut microbiome for overall digestive tract health, encouraging the growth of good bacteria for improved digetive tract health which also helps promote ideal stool quality.

Gut Microbiome

Healthy Stool

Omega 3 DHA

DHA is one of the primary fats found in the brain, eyes and nerves, required for normal brain and nervous system development. It also helps support skin and coat condition as well as joint health.

Skin and Coat

Brain Health

Antioxidant Vitamin E

Vitamin E helps to protect the cell from the action of free radicals. Free radicals are produced by cells through normal metabolism and as a result of external factors, and can consequently contribute to the ageing process and cell death. Vitamin E helps support a pet's immune health.

Heart Health

My dog's predicted weight is and is generally an

Loved by pets and their parents

Justine B

Good health and fitness starts on the inside, we won’t feed anything else.

Nicole S

ADVANCE™ has proven that it is the best out there for our fur babies.

Ann & Dennis O

We started using ADVANCE™ back in 2006. It has most certainly improved the overall coat, condition and wellness of our dogs.

Sylvia S

My Lab puppies love it and it is good value.

Mark Y

We just love this product and have been using ADVANCE™ puppy for many years.

Judith B

I'm happy knowing they get all their needs from ADVANCE™ puppy food. I know they love it because they clean their bowls without looking up, and I don't need to worry about adding vitamins, minerals etc.

Shellie M

My puppies absolutely love this food. Not only is it tasty, their condition is incredible. I love that every time I put the food down they eat it so happily. Great product.


Provides all the nutrition a dog needs. High quality product that our dogs love.


Pleased to see no artificial colours or flavours in the product, and also that the product is made in Australia.


I like that it’s nutritionally balanced and that my dog didn’t have any hesitation eating it when we first offered to him.

Everything they need, nothing they don't.

No artificial preservatives

Microbiome and gut support

Flavours for fussy eaters

Recommended by professionals

Better for the planet