Adult All Breed

ADVANCE™ Active Adult All Breed Chicken with Rice

ADVANCE™ Active Adult All Breed Chicken with Rice

Dry Dog Food
4.8 from 5 reviews
Joint Health
Gut Microbiome
Skin and Coat

Formulated with science but made with love, this carefully-selected formula is high protein and high energy, tailored to support active, working and sporting adult dogs while supercharging their muscle recovery.

Our Price: $138.00
Our Price: $138.00 Regular price RRP $160.00
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Our Price: $131.10
Our Price: $131.10 Regular price RRP $160.00
Ingredients + nutrient analysis
Shipping and Returns


ADVANCE™ products are scientifically formulated to help improve dog health. Made locally from our home in the Central Tablelands of NSW by leading dog nutritionists for over 20 years.


A unique knowledge of the needs of Australian dogs sees us sourcing and blending high quality ingredients to create a range of specifically tailored foods. Recommended by top breeders and professional dog groups.


Key Benefits


Supports Muscle Recovery


Fuels active dogs, supports pregnancy and lactation


The maintain a healthy skin and coat with reduced coat scale


Helps support a balanced gut microbiome plus a highly digestible formula promotes healthy digestion, ideal stool quality and reduced stool odour


Source of Chondroitin and Glucosamine to help manage joint health


Colours or Flavours


Wheat, Whole Corn, Soy & Beef


Nutrient dense and highly digestible to support the demanding life stage of pregnancy/ lactation



Chicken Meal; Rice; Maize Gluten; Sorghum; Chicken Fat; Natural Flavour (Chicken); Turkey Meal; Dried Beet Pulp; Sunflower Oil; Vitamins and Minerals; Salt; Inulin; Green Lipped Mussel Powder; Antioxidants; Amino Acids (incl. Methionine).


Nutritional information


Per 100 g

Per 1000 kcal

Protein, crude

31.0 %

79.5 g

Fat, crude

19 %

48.7 g


8.5 %

21.8 g


9.0 %

22.8 g


50 IU

128 IU


9.0 mg

23 mg

DHA (min.)

1.3 g

3.2 g

Choline (min.)

0.10 g

0.25 mg

Vitamin E (min.)

1.3 g

3.2 g

Zinc (min.)

2 mg

5.1 mg

Linoleic Acid (min.)

5 mg

12.5 mg

Average Metabolisable Energy 390 kcals/100 g.



Rated 4.8 out of 5 stars
Based on 5 reviews
100%would recommend this product
5 reviews
  • KYLIE H.
    Verified Buyer
    I recommend this product
    Rated 5 out of 5 stars
    3 minutes ago
    Happy Show Dogs & Breeder

    After to speaking with an Advance Ambassador last year reading my 2 boys I started this product. So now all shows dogs are on this product and are un fabulous condition, great coats and weight. Very happy and would highly recommend.

  • Cindy P.
    Verified Buyer
    I recommend this product
    I'm a Breeder
    Dog Size Medium 10-30kg
    Dog's Age 1-2 years
    Health Concern None
    Rated 4 out of 5 stars
    1 year ago
    Happy with this product

    Happy with this purchase as the dogs are happy to eat it.

  • Rebecca C.
    Verified Buyer
    I recommend this product
    I'm a Breeder
    Dog Size Large 30kg+
    Dog's Age 1-2 years
    Health Concern None
    Rated 5 out of 5 stars
    1 year ago

    Wow, where do I start, I can’t believe the results of feeding my show dogs on this feed. Couldn’t put weight on my young dog because he is so active, now that he’s a different dog, coat shiny and not eating like it’s his last meal. Wish I started on Advance years ago definitely recommended to others.

  • Erika H.
    Verified Buyer
    I recommend this product
    I'm a Breeder
    Dog Size Large 30kg+
    Dog's Age 1-2 years
    Health Concern None
    Rated 5 out of 5 stars
    1 year ago

    Having highly active breeds of dogs, I was struggling to keep weight on them. Active I can feed knowing they will keep weight and condition while still showing and playing.

  • Dayna J.
    Verified Buyer
    I recommend this product
    I'm a Breeder
    Dog Size Large 30kg+
    Rated 5 out of 5 stars
    2 years ago
    you get what you pay for...

    We have highly active and fit Boxers that need to be kept in condition to maintain their levels of activity. ADVANCE Active is perfect and can't recommend high enough...the dogs love it and they are fit as fiddles :)

    C Profile picture for Cognizant
    2 years ago

    Hi Dayna,
    Wow, they must keep you busy! Thanks for choosing ADVANCE.

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Shipping & Returns

How much does shipping cost?

Great news: it's free when you spend over $49. For orders below $49, the shipping fee will be $10.99.

How long does shipping take?

We ship all orders from our warehouse in Dandenong South, VIC. When your order has been dispatched from the warehouse and is on its way you will receive a tracking text from the courier to find an estimated arrival time for your order. If you have any concerns please Contact Us.

Where is my order?

When you place an order you will promptly receive a confirmation email from ADVANCE™. When your order is packed and ready to be sent, you will receive an email or text with your tracking number from our Courier Delivery Service that you can use to track your order on its journey to your doorstep.

Please ensure you check your junk email for these emails if you cant see them in your inbox.

Can I return an order?

If you find that you're unhappy with an item you've purchased from us, we have a hassle-free returns policy as well as a dedicated support team to make everything right for you. Simply contact us and we will contact you within 2 business days. Please note that no credits or refunds can be given without first speaking to a ADVANCE™ representative.

Please include your order number, detailed description and images with your return request.

Where can ADVANCE deliver my order?

We ship to residential homes all over Australia! That said, sometimes our couriers cannot offer door to door delivery for more remote areas - in this case, your goods will be left at the nearest local collection point for safekeeping until you're ready to pick them up, or you can opt to have us deliver your items without signature if you wont be home at estimated delivery time

We are also happy to deliver to your workplace: just make sure you include your business name to make sure your order arrives promptly.

We unfortunately do not ship to PO boxes.

Do you deliver outside of Australia?

We do not currently ship outside of Australia.

Are you able to deliver to PO boxes?

We unfortunately do not ship to PO boxes.

Where are ADVANCE Orders shipped from?

All orders are shipped from our warehouse in Dandenong South, VIC directly to you.

At what time of day will my order be delivered?

There is no standard time of the day that your order will be delivered. When you place an order, you can leave clear instructions on where the package should be left if you are not home, as we give our couriers "authority to leave".

Why is my delivery split in multiple boxes?

We may have split our products up into different packages depending on the type and size of the products. You may get multiple boxes in your order, and on the odd occasion these might arrive on different days depending on when they are dispatched.

Subscribe and unlock benefits


Not sure how often you’ll need pet food? That’s OK! You can always adjust the timings of your delivery in the subscription portal.


As a courtesy reminder, we’ll email you 3 days before each shipment. Don’t worry, we’ll only bill you when your order actually ships.

Easy order changes

Your order is fully flexible! That means you can add to it, skip it, delay it or cancel it at any time by logging into your account.

View full details

Frequently Bought Together

ADVANCE™ Active Adult All Breed Chicken with Rice


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Total : $500

Powerful ingredients for dog health

Freeze Dried Green Lipped Mussel Powder

A powerhouse of vital joint nutrients. Derived from a specific species of shellfish that has been dried into a powder, which is high in cartilage building blocks, Omega-3 fatty acids and other novel nutrients. Green Lipped Mussel may help to promote cartilage regeneration and reduce inflammation for better mobility.

Joint Health

Fermentable Prebiotic Fibre

Fermentable Prebiotic Fibre provides 'food' for beneficial gut bacteria. This helps support digestion and a healthy gut microbiome for overall digestive tract health, encouraging the growth of good bacteria for improved digetive tract health which also helps promote ideal stool quality.

Gut Microbiome

Healthy Stool

Omega 3 DHA

DHA is one of the primary fats found in the brain, eyes and nerves, required for normal brain and nervous system development. It also helps support skin and coat condition as well as joint health.

Skin and Coat

Brain Health

My dog's predicted weight is and is generally an

Loved by pets and their parents

Justine B

Good health and fitness starts on the inside, we won’t feed anything else.

Nicole S

ADVANCE™ has proven that it is the best out there for our fur babies.

Ann & Dennis O

We started using ADVANCE™ back in 2006. It has most certainly improved the overall coat, condition and wellness of our dogs.

Sylvia S

My Lab puppies love it and it is good value.

Mark Y

We just love this product and have been using ADVANCE™ puppy for many years.

Judith B

I'm happy knowing they get all their needs from ADVANCE™ puppy food. I know they love it because they clean their bowls without looking up, and I don't need to worry about adding vitamins, minerals etc.

Shellie M

My puppies absolutely love this food. Not only is it tasty, their condition is incredible. I love that every time I put the food down they eat it so happily. Great product.


Provides all the nutrition a dog needs. High quality product that our dogs love.


Pleased to see no artificial colours or flavours in the product, and also that the product is made in Australia.


I like that it’s nutritionally balanced and that my dog didn’t have any hesitation eating it when we first offered to him.

Everything they need, nothing they don't.

No artificial preservatives

Microbiome and gut support

Flavours for fussy eaters

Recommended by professionals

Better for the planet